Fa La La is Right Around the Corner!
Try as we might to deny it, Christmas is a top grossing season in the retail world, and things are no different on Squidoo. While I hate seeing Christmas trees in Kmart in September, it’s never to early to dust off those Christmas lenses and get a head start on the buying season.
The top question on every lensmaster’s mind right now is:
How do I make a great Christmas lens that
1. gets mega traffic
2. gets mega talked about
3. makes mega moola?
There is no one Santa-sized secret to making great holiday lenses, but there are dozens of little ones, which is good news for you! It means that anyone can create an awesome lens. All you need to do is play along.
Here are some tips from veteran lensmasters for creating great Christmas lenses:
1. Pick one great item and promote the heck out of it.
If you had a popular, interactive lens on the hottest selling $50, $100, or $300 toy of the season, what kind of sales would that add up to for you?
2. Pick a niche collection for a niche recipient.
The best digital cameras for kids. The cutest I Love Grandma sweatshirts. All-natural treats for Fido. And tag your lens well.
3. Put a spin on current events.
If you’ve heard about recent lead-paint scares, there’s no guessing why this lens is so hot right now: http://www.squidoo.com/toysnotfromchina
If you’re game for cashing in on the 2008 Christmas season, and making life brighter for our charities, stay tuned to the forum and blog for more details on upcoming tips, tools, and ideas for making life good this holiday season.
Happy Halloween!
~Kimberly
YOUR Community and Charity Organizer on Squidoo
